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Special Issues

We are excited to announce that there will be two Special Issues open to teams participating in the TCR 2023 conference. One issue, focusing on impact, will be published in the European Journal of Marketing (EJM); the other, focusing on theory development, will be published in the Academy of Marketing Science Review (AMS Review). In both cases, papers that result from tracks that were part of the 2023 Transformative Consumer Research conference at Royal Holloway can be submitted for consideration. Please note that these are competitive calls for submissions and all manuscripts will undergo the regular review process at each journal.  

TCR in the Next Era of Marketing: continuing society-focused theory development, with new connections

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